Scripts/Creative Services

Photography Cold Calling Script

Word-for-word photography cold calling script for professional photographers. Includes objection handlers for booking consultations.

Conversion Rate
8%
Avg Duration
4-6 minutes
Dials/Appt
12-15 dials
Best Time
Monday-Friday, 10am-12pm or 2pm-5pm

1The Opener

Hi, is this {{prospect_name}}?

Hey {{prospect_name}}, this is {{your_name}}, a professional photographer specializing in {{photography_specialty}}.

I'm reaching out because {{reason_for_call}}. Do you have a minute to chat about your photography needs?

2Discovery & Pitch

Great! Tell me about what you're looking for. What kind of photography do you need?

[LISTEN - Understand the project type]

[For events:] When is the event, and where will it be held?

[For commercial:] What will you be using the photos for—website, marketing, social media?

[LISTEN]

Based on what you're describing, this is exactly what I specialize in. I've shot a lot of {{similar_projects}}, and I'd love to help capture {{their_vision}}.

Here's how I work: I like to meet first to understand your vision and go over logistics. Then I put together a custom quote based on your needs—hours of coverage, number of final images, any special requirements.

Would you be open to a quick consultation? I can show you my portfolio and we can discuss your vision in detail.

3Objection Handlers

Click an objection to see the response. Practice these until they're automatic.

Your Response

It depends on the project scope. My {{project_type}} packages typically range from {{price_range_low}} to {{price_range_high}}. Tell me more about what you're envisioning, and I can give you a specific quote.

4Closing Options

Would you be open to a quick consultation to see my work?

Can I send you a link to my portfolio?

Let's set up a call to discuss your vision. How's {{day}}?

I'd love to meet and show you some examples. Coffee on me?

Voicemail Script

Hi {{prospect_name}}, this is {{your_name}}, a professional photographer specializing in {{photography_specialty}}.

I'm calling because {{reason_for_call}}, and I'd love to learn more about your photography needs.

I've shot a lot of {{similar_projects}}, and I have a portfolio I'd love to share with you.

Call me back at {{your_phone}}. Again, {{your_phone}}. Looking forward to hearing about your project!

Variables to Customize

{{prospect_name}}Prospect's name
{{your_name}}Your name
{{photography_specialty}}Your specialty
{{reason_for_call}}Lead source or reason
{{similar_projects}}Similar projects you've done
{{price_range_low}}Lower price range
{{price_range_high}}Higher price range
{{turnaround_time}}Delivery turnaround
{{day}}Suggested day
{{time}}Suggested time
{{your_phone}}Your phone number

Perfect For

  • Wedding photographers
  • Event photographers
  • Commercial photographers
  • Portrait photographers
  • Real estate photographers

Not Ideal For

  • Stock photography services
  • Photographers without consultation availability

Pro Tips

Always show portfolio examples relevant to their project

Ask about their vision before quoting

Book consultation meetings quickly

Have packages ready but be flexible

Secure dates with deposits

Follow up with mood boards or style guides

Common Mistakes

Quoting without understanding the project

Not differentiating from amateur photographers

Failing to show relevant portfolio work

Not securing dates with deposits

Practice Exercises

1

Practice describing your style compellingly

2

Role-play the 'friend is doing it' objection

3

Rehearse explaining your packages

4

Practice transitioning to consultation booking

Tone & Delivery

Creative and personable. Photography is personal—people are buying you as much as your photos. Be warm, show genuine interest in their vision, and let your passion come through.

Explore More

Scripts Are Just Words Without the Reps

We make thousands of calls every week. Let us handle the prospecting while you close deals.

Book Your Strategy Call