Mortgage Cold Calling Script
The exact mortgage cold calling script that converts 7% of conversations to applications. Includes opener, objection handlers, voicemail script, and pro tips from LOs making 50+ dials daily.
1The Opener
Hi, is this {{prospect_name}}?
Great! This is {{your_name}} with {{your_company}}. I'm reaching out to homeowners in {{area}} because mortgage rates have been doing some interesting things lately.
Do you have just a minute? I'm not trying to sell you anything—I just want to make sure you're not overpaying on your current mortgage.2Discovery & Pitch
Perfect. So here's why I'm calling—I've been helping homeowners in your area review their current rates and a lot of them are discovering they could save {{savings_range}} per month just by refinancing.
Quick question: Do you know roughly what interest rate you're paying right now?
[LISTEN - Write down their rate]
[If they have a high rate:] Okay, so you're at {{their_rate}}. Based on what I'm seeing today, you might be able to get down to around {{current_rate}}. On a typical loan in your area, that could mean {{monthly_savings}} or more in monthly savings. Would it be worth 15 minutes to see if we can put that money back in your pocket?
[If they don't know their rate:] No worries—a lot of people don't remember off the top of their head. What I'd like to do is run a quick analysis on your property. It takes about 5 minutes of your time, and I can show you exactly what you're paying versus what you could be paying. Would you be open to that?
[If refinancing:] Beyond the rate savings, I also work with people who want to consolidate debt, pull out equity for home improvements, or shorten their loan term. Is any of that something you've thought about?
[If home purchase:] Actually, I also work with buyers. Are you or anyone in your family thinking about buying a home in the next 6-12 months?3Objection Handlers
Click an objection to see the response. Practice these until they're automatic.
Your Response
That's great—sounds like you made a smart move. Just out of curiosity, what rate did you lock in? [Listen] Nice. The only reason I ask is that rates fluctuate, and sometimes it makes sense to look again after 12-18 months. If rates drop another quarter point, would you want me to give you a heads up?
4Closing Options
Would {{day}} at {{time}} work for a quick 15-minute call, or is {{alternate_day}} better?
Let me get a few quick details now, and I'll have numbers for you within 24 hours. What's your current loan balance?
I'll send you a calendar invite for {{day}} at {{time}}. We'll review your options and you can decide if it makes sense. What's your email?
Let's do this—I'll run a no-obligation analysis and call you back tomorrow with the results. Sound fair?
Voicemail Script
Hi {{prospect_name}}, this is {{your_name}} with {{your_company}}.
I'm calling because mortgage rates are at interesting levels right now, and I'm helping homeowners in {{area}} see if they're overpaying.
I've got a quick 5-minute rate check that could save you {{savings_range}} per month.
Call me back at {{your_phone}}. Again, {{your_phone}}. Thanks!Variables to Customize
{{prospect_name}}Homeowner's name{{your_name}}Your first name{{your_company}}Your company or brokerage name{{area}}Their city, zip code, or neighborhood{{savings_range}}Estimated monthly savings (e.g., '$200-400'){{their_rate}}Their current rate you just heard{{current_rate}}Current competitive rate{{monthly_savings}}Estimated monthly savings{{day}}Suggested appointment day{{time}}Suggested appointment time{{alternate_day}}Backup day{{your_phone}}Your phone numberPerfect For
- Mortgage loan officers building refinance pipelines
- Mortgage brokers prospecting new homeowners
- LOs in markets with rate volatility
- Newer loan officers learning to cold call
- Teams with assistants making initial outreach
- Loan officers targeting specific zip codes
Not Ideal For
- Markets where rates are at historic highs
- Loan officers without competitive rate sheets
- Those unwilling to follow up with detailed quotes
- Markets with very few refinance opportunities
Pro Tips
Know the exact rates you can offer BEFORE you call—vague answers kill credibility
Calculate potential savings before the call if you have loan data
Call during lunch (11am-1pm) or early evening (5pm-7pm) for best contact rates
If they give you their current rate, have a comparison ready within seconds
Always offer to 'run the numbers' even if they're skeptical—specific numbers convert
Follow up with an email containing a personalized rate quote within 2 hours
Track why people say no—it helps you refine your approach
Common Mistakes
Not knowing current rates when asked
Being pushy about locking immediately—build trust first
Not asking about their timeline and goals
Forgetting to ask about cash-out or debt consolidation needs
Leaving generic voicemails without specific savings numbers
Not following up—most loans close after 3-5 touches
Practice Exercises
Memorize current rates for 30-year fixed, 15-year, and ARM products
Practice calculating monthly savings on the fly
Role-play the objection handlers until they feel natural
Time your opener—it should be under 25 seconds
Practice transitioning smoothly from rate discussion to appointment
Tone & Delivery
Helpful and educational, not salesy. You're a financial advisor helping them save money, not a telemarketer pushing products. Use phrases like 'let me show you' and 'here's what I'm seeing' to position yourself as an expert. Be patient when explaining rate concepts—not everyone understands mortgage math.
Scripts Are Just Words Without the Reps
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