Scripts/Home Services

Handyman Cold Calling Script

Word-for-word handyman cold calling script for service providers. Includes objection handlers for booking estimates.

Conversion Rate
11%
Avg Duration
4-5 minutes
Dials/Appt
9-11 dials
Best Time
Monday-Saturday, 8am-12pm or 4pm-7pm

1The Opener

Hi, is this {{prospect_name}}?

Hey {{prospect_name}}, this is {{your_name}} with {{company_name}}. I'm a professional handyman serving {{service_area}}.

I'm calling because {{reason_for_call}}. Do you have a quick minute to tell me about your project?

2Discovery & Pitch

Great! What kind of work do you need done?

[LISTEN - Let them describe the project]

Got it. Is this the only thing you need help with, or do you have a list of items?

[LISTEN - Many customers have multiple small projects]

And what's your timeline—is this urgent, or can it wait a bit?

[LISTEN]

Based on what you're describing, this is right in my wheelhouse. I handle everything from {{services_list}}.

Here's how I work: I come out, look at the job, and give you a price before I start. For a project like yours, I can usually get it done in {{time_estimate}}. No hidden fees, and I clean up when I'm done.

Would {{day}} at {{time}} work for me to come take a look, or is {{alternate_day}} better?

3Objection Handlers

Click an objection to see the response. Practice these until they're automatic.

Your Response

It depends on the job. I charge {{rate_structure}} for most projects. For what you're describing, it would probably run {{estimate}}. But let me come see it to give you an exact quote. Fair?

4Closing Options

Would {{day}} at {{time}} work for me to come by?

I can take a look at it this week. How's {{day}}?

Let me come out and give you a quote. Does {{day}} morning or afternoon work better?

I'll swing by, look at the job, and give you a price on the spot. How's {{day}}?

Voicemail Script

Hi {{prospect_name}}, this is {{your_name}} with {{company_name}}.

I'm a professional handyman serving {{service_area}}, and I'm calling because {{reason_for_call}}.

I handle everything from {{services_list}}—no job too small. I'm licensed, insured, and I give free estimates.

Call me back at {{your_phone}}. Again, {{your_phone}}. I'd love to help with your project!

Variables to Customize

{{prospect_name}}Customer's name
{{your_name}}Your name
{{company_name}}Your company name
{{service_area}}Your service area
{{reason_for_call}}Lead source or reason
{{services_list}}Services you offer
{{rate_structure}}Your rate structure
{{years_experience}}Years of experience
{{day}}Suggested day
{{time}}Suggested time
{{alternate_day}}Backup day
{{your_phone}}Your phone number

Perfect For

  • Independent handymen
  • Handyman franchises
  • Multi-service home repair companies
  • Property maintenance providers
  • Retired tradespeople doing side work

Not Ideal For

  • Specialized contractors (plumbers, electricians)
  • Companies without insurance
  • Those unable to handle small jobs

Pro Tips

Always ask if they have a list—most do

Emphasize that no job is too small

Have a minimum service call fee for tiny jobs

Take before/after photos for reviews

Offer maintenance packages for repeat business

Show up on time—it's a huge differentiator

Common Mistakes

Giving prices without seeing the job

Turning down small projects

Not asking about additional work needed

Being vague about pricing structure

Practice Exercises

1

Practice estimating common jobs quickly

2

Role-play the 'I'll do it myself' objection

3

Rehearse listing your services concisely

4

Practice handling the 'small job' concern

Tone & Delivery

Friendly and capable. You're the helpful neighbor who can fix anything. Be approachable and reliable. Homeowners want someone they can trust in their home.

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