Franchise Sales Cold Calling Script

Hi, is this {{prospect_name}}?

Hey {{prospect_name}}, this is {{your_name}} with {{franchise_brand}}. I'm reaching out because you recently expressed interest in franchise ownership. Is this a good time to chat?

Great! First, let me learn a little about you. What's attracting you to franchise ownership?

[LISTEN - Understand their motivation]

And what's your background—are you coming from corporate, small business, or something else?

[LISTEN - Assess their experience and fit]

What kind of timeline are you thinking? When would you like to be open and operating?

[LISTEN]

Perfect. Let me tell you a bit about {{franchise_brand}}:

We're a {{franchise_description}} with {{number_of_locations}} locations nationwide. Our franchisees typically see {{financial_performance}}, and our average time to break-even is {{break_even_time}}.

What sets us apart is {{differentiator}}. We provide {{support_description}}, so you're never alone in building your business.

The total investment ranges from {{investment_range}}, and we offer {{financing_options}}.

Would you be interested in a deeper dive? I can send you our FDD and schedule a discovery call to answer all your questions.

Hi {{prospect_name}}, this is {{your_name}} with {{franchise_brand}}.

I'm following up on your interest in franchise ownership. {{franchise_brand}} is a {{franchise_description}} with {{number_of_locations}} locations and a strong track record of franchisee success.

I'd love to tell you more about the opportunity. Call me back at {{your_phone}}. Again, {{your_phone}}. Looking forward to connecting!