Deal Risk Analyzer
Assess deal health and identify risks before they derail your opportunities. Score your deals against proven qualification frameworks.
Deal Assessment
Do you have an identified champion?
Access to economic buyer / decision maker?
Is there a compelling event or pain?
Budget status?
Decision timeline?
Competitive situation?
Do you understand their buying process?
Are next steps scheduled?
Multi-threaded across the organization?
Solution fit confidence?
Understanding Deal Risk Assessment
Deal risk assessment helps sales teams identify potential issues before they become deal-killers. By systematically evaluating key qualification factors, you can prioritize your time on winnable deals and take action to de-risk opportunities.
The MEDDIC Framework
Metrics
Quantifiable measures of the business impact your solution delivers.
Economic Buyer
The person with budget authority to make the purchase decision.
Decision Criteria
The formal criteria used to evaluate and compare solutions.
Decision Process
The steps and stakeholders involved in making a purchase decision.
Identify Pain
The business problem or challenge driving the need for a solution.
Champion
An internal advocate who has power and influence to drive the deal.
Red Flags That Kill Deals
- No champion: Without an internal advocate, deals stall and die
- Single-threaded: One contact can leave, get busy, or lose influence
- No compelling event: Without urgency, "do nothing" wins
- Blocked from economic buyer: You can't win without access to decision-makers
- Undefined buying process: If they don't know how to buy, they won't
How to Use Deal Risk Scores
- Pipeline hygiene: Move deals with critical risk out of commit forecast
- Prioritization: Focus time on high-score deals with clear path to close
- Deal reviews: Use scores to structure manager-rep deal coaching
- Action planning: Create specific actions to address each risk factor
Need Better-Qualified Opportunities?
Our team pre-qualifies prospects before booking meetings. Spend less time on bad-fit deals and more time closing.
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