LinkedIn Post Generator
Create engaging LinkedIn posts that build your personal brand and drive engagement. Our AI generates scroll-stopping content optimized for the LinkedIn algorithm.
How to Write LinkedIn Posts That Go Viral
LinkedIn is the most powerful platform for B2B content marketing. With over 900 million members, a single post can reach thousands of potential clients, partners, and opportunities. The key is understanding what makes content perform on this platform.
The LinkedIn Algorithm
First hour is critical: LinkedIn shows your post to a small test audience first. Engagement in the first 60-90 minutes determines if it gets broader distribution.
Comments beat likes: Comments signal more meaningful engagement and boost reach more than likes.
Dwell time matters: How long people spend reading your post affects its reach.
External links hurt reach: LinkedIn prefers keeping users on platform. Put links in comments instead.
Post Formats That Perform
- Story posts: Personal narratives with lessons learned resonate deeply.
- Contrarian takes: Challenging conventional wisdom sparks debate.
- Listicles: Easy to scan and share, great for tips and frameworks.
- How-to content: Actionable advice positions you as an expert.
- Behind-the-scenes: Authentic glimpses into your work and process.
- Carousels: Multi-image posts get high engagement and saves.
The Hook Formula
The first 1-2 lines are everything. They appear before "see more" and determine if people read on.
Pattern interrupt: Start with something unexpected or counterintuitive.
Specific outcome: "I went from X to Y in Z time"
Bold claim: Make a statement that demands attention.
Question: Ask something that makes them think.
Controversy: Challenge a widely held belief in your industry.
Post Structure Best Practices
- Use short paragraphs (1-3 sentences max)
- Add white space between paragraphs
- Include a clear takeaway or CTA at the end
- Use emojis sparingly for visual breaks (optional)
- End with a question to drive comments
- Keep posts under 1,300 characters for optimal reach
Posting Strategy
- Best times: Tuesday-Thursday, 7-8am, 12pm, or 5-6pm
- Frequency: 3-5 posts per week for consistent growth
- Engage quickly: Reply to every comment in the first hour
- Comment on others: 30 minutes before and after posting
- Tag strategically: Only tag people who will engage
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