Back to Tools
Cold Calling

Dialing Ratio Calculator

Calculate your dials-to-connect and dials-to-meeting ratios. Compare against industry benchmarks and forecast how many dials you need to hit your meeting goals.

Enter Your Call Data

Forecast Settings

Connect Rate
8.0%
Benchmark: 8.0%
Meeting Rate
25.0%
Benchmark: 15.0%
Dials per Meeting
50
Benchmark: 83
Dials per Connect
13

Benchmark Comparison

Connect Rate vs Benchmark
+0%Average
Meeting Rate vs Benchmark
+67%Excellent
Efficiency (Dials per Meeting)
+40%Excellent

To Reach 10 Meetings

Dials Required500
Hours Needed33.3h

With 20 Hours Available

Possible Dials300
Expected Meetings6.0

Improvement Opportunities

  • Your metrics are at or above benchmark. Keep up the great work!

Understanding Your Cold Calling Ratios

Cold calling success is predictable when you understand your ratios. By tracking dials, connects, and meetings, you can forecast exactly how much activity is needed to hit your goals - and identify where to focus improvement efforts.

Key Ratios Explained

  • Connect Rate: Percentage of dials that result in a conversation with a decision maker. Industry average is 8-12%.
  • Meeting Rate: Percentage of conversations that convert to booked meetings. Top performers hit 15-25%.
  • Dials per Meeting: How many calls you need to make to book one meeting. This is your key efficiency metric.
  • Dials per Connect: How many calls to reach one live person. Indicates data quality and timing.

Industry Benchmarks

Technology/SaaS: 50-100 dials per meeting, 8% connect rate

Financial Services: 100-150 dials per meeting, 6% connect rate

Healthcare: 100-150 dials per meeting, 7% connect rate

Manufacturing: 40-70 dials per meeting, 10% connect rate

How to Improve Your Ratios

  • Improve Connect Rate: Call during optimal hours, use verified phone numbers, try direct dials over main lines.
  • Improve Meeting Rate: Refine your talk track, practice objection handling, focus on better-qualified prospects.
  • Reduce Dials per Meeting: Improve both connect rate AND meeting rate. Focus on list quality over quantity.

We Know Our Ratios - And They're Excellent

Our team's dialing efficiency is well above industry benchmarks. We book meetings predictably and efficiently - let us do it for you.

Book Your Strategy Call