Phone System Cold Calling Script
Business phone system cold calling script with proven objection handlers. Book more demos for VoIP and UCaaS solutions.
1The Opener
Hi {{first_name}}, this is {{your_name}} with {{company_name}}. We help businesses modernize their phone systems—cutting costs while adding features like mobile apps and video conferencing. Is this something your company has been looking at?2Discovery & Pitch
Appreciate you taking the call. Most businesses I talk to are either paying too much for outdated phone systems or dealing with reliability issues that frustrate customers and staff.
[LISTEN for their current pain points]
That's a common challenge. Our cloud phone system eliminates {{pain_point}} while typically saving businesses 30-50% on their monthly phone bill.
We recently helped {{similar_company}} reduce their telecom costs from $2,500 to $1,100/month while adding features their old system couldn't provide.
[PAUSE]
Would it make sense to schedule a quick call where I can do a cost comparison based on your current setup? I have availability {{day}} or {{day2}}.3Objection Handlers
Click an objection to see the response. Practice these until they're automatic.
Your Response
I understand. Most contracts have early termination clauses, and often the monthly savings pay off the termination fee in a few months. When does your contract end, and would you like me to do a savings analysis anyway?
4Closing Options
Let me pull together a cost comparison based on your current bill. Can you share a recent telecom invoice?
I'd love to schedule a 15-minute demo showing exactly how this would work for your team. Does {{day}} work?
Would it help to speak with a similar-sized company that recently made the switch?
Voicemail Script
Hi {{first_name}}, this is {{your_name}} with {{company_name}}. We help businesses reduce phone costs by 30-50% while adding modern features like mobile apps and video. I'd love to show you what your savings could look like. My number is {{phone_number}}. That's {{your_name}} at {{phone_number}}.Variables to Customize
{{first_name}}Prospect's first name{{your_name}}Your name{{company_name}}Your phone system company{{pain_point}}Specific phone issue mentioned{{similar_company}}Relevant case study{{phone_number}}Your callback numberPerfect For
- VoIP providers
- UCaaS vendors
- Business phone system resellers
- Telecom companies
- IT service providers
Not Ideal For
- Single-person businesses
- Companies with brand new phone systems
- Highly regulated industries requiring on-premise
Pro Tips
Lead with cost savings—it's the universal motivator
Ask about their current pain with phones early
Mention mobile/remote work capabilities
Offer to analyze their current phone bill
Common Mistakes
Getting too technical too fast
Not addressing reliability concerns
Ignoring the IT decision-maker
Underestimating switching anxiety
Practice Exercises
Practice the cost comparison pitch
Role-play IT objection handling
Rehearse reliability and uptime discussions
Practice transitioning to a bill analysis offer
Tone & Delivery
Professional and value-focused. Phone systems are commoditized, so focus on the business impact—cost savings, reliability, and modern features. Don't get caught in feature wars.
Related Scripts
Scripts Are Just Words Without the Reps
We make thousands of calls every week. Let us handle the prospecting while you close deals.
Book Your Strategy Call